Google Ads Campaigns

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Over 15 years of optimizing Google Ads

Google Ads works: it drives traffic that converts and helps you meet your business goals. It’s a constantly evolving platform that adapts to the latest technologies and changing user behavior. At Semmántica, your SEM agency, we’ve been optimizing campaigns and adapting for over 15 years since our founding as a specialized Google Ads agency. Our goal is clear: to help you grow your business profitably with SEM/PPC.

How we work

No tricks. No shortcuts. Our methodology is based on the continuous monitoring of key indicators, the achievement of profitability and sustained growth. This is how we understand Google Ads account management. And always with an eye on long-term success. We are fortunate that our long-standing clients share this vision.

Google Partner Premier Agency

We have been a Google Premier Partner since 2016, a designation we have renewed year after year without exception until we met Google’s strict new requirements for Google Premier Partner accreditation in 2026. Beyond this recognition, we have a specific work methodology and an unwavering philosophy when it comes to managing Google Ads accounts. Here are some of our principles:

• We work for the continuous improvement of your campaigns hand in hand with your team. Spoiler: If it’s not a team effort it’s not going to work. Both parties must be willing to give their best to make the project a success.
• Nos gusta estar al día de las novedades de Google Ads. La cantidad de cambios mensuales puede ser abrumadora. Es necesario probar las nuevas funcionalidades para poder evaluar su rendimiento. Desde el empleo de Scripts en Google Ads, una solución avanzada para la optimización de campañas hasta emplear las múltiples herramientas de inteligencia articifical que Google Ads ha implementado en los últimos tiempos.
• The accounts are yours: the Google Ads account is always owned by the client. We access it from our customer center to manage it.
• Medición y atribución claros como el agua. Nos esforzamos para que la medición funcione correctamente y todas las partes implicadas entendamos correctamente los datos en los que nos basamos para tomar decisiones.
• Fluid communication, closeness and honesty. This is how we like to communicate with you on a daily basis.

Take a look at the campaign types we work withing in Google Ads:

Google Search Campaigns

Where intent turns into sales: The Search Network.

Google Shopping Campaigns

Shopping and Performance Max campaigns: The core of any e-commerce.

YouTube Ads and Google Display Campaigns

Scale your visibility by reaching multiple locations and expand your upper-funnel

Google Apps Campaigns

Boost your app downloads and engagement with Google Ads campaigns designed to grow.

Related post

Semmántica es finalista EMEA en los Google Agency Excellence Awards 2024

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