Solution
More and more people ask an AI before searching on Google. If your brand doesn't appear in that answer, or appears with facts that aren't true, the customer never reaches your website. We measure what AI says about you compared to your competitors and we change it: in organic, with the Sherlook Method, and in paid, with ChatGPT Ads. It is run by the SEO-GEO team that has worked for RTVE, AENA and Fundación «la Caixa», with the backing of hiberus.
A marketing director asks ChatGPT for the best options in your sector. Your competitors come up and your brand doesn't.
AI gives an old price, a service you no longer offer or an invented fact. It is what is called hallucination.
Google Search Console doesn't show you what ChatGPT answers. If you don't measure it, you don't know whether you're improving or getting worse.
Organic
We diagnose how ChatGPT, Gemini, Claude, Perplexity and Google's AI Overviews see you compared to your competitors, prioritize what to do by business impact and execute it: SEO, GEO, content, PR and social, with monthly measurement. It works with Sherlook, our own technology, or with the tool you already use.
Paid
We are launching the first paid campaigns in ChatGPT. The same team that works on your organic visibility runs them, so your brand says the same thing in the answers and in the ads.
We work on the four things that matter most:
AI crawlers must be able to get in, and the content has to answer specific questions and carry structured data. If anything needs to change on your website, hiberus's development team does it with us.
AI gives more credit to what the media, rankings, directories and customers say about you than to what you say yourself.
The same name, the same description and the same data on your website, LinkedIn, Google and directories.
We fix at the source what AI repeats wrongly.
Barometer
The first edition analyzes what AI says about Spanish universities.
Caso · SEO-GEO
It is the foundation on which AI tools that search the internet choose which sources to cite.
More than 30 specialists in technical SEO, content, auditing, digital media and GEO, with a dedicated AI Tech Lead. Since 2026 they work as a single team with Paid Media and Analytics.
See the full team →
Request your AI visibility report. Within 5 working days we will send you:
It is a brand's presence in the answers of assistants such as ChatGPT, Gemini, Claude or Perplexity, and in Google's AI Overviews. It is measured by how many answers mention it, in what position it appears and whether what they say about it is correct.
GEO (Generative Engine Optimization) is the organic part: optimizing so that AI cites you. AI visibility also includes advertising in ChatGPT. At Semmántica we work on both with a single team.
No. AI tools that search the internet rely on what already ranks on Google. Without a good SEO foundation, it is hard for them to cite you.
More than 30 SEO and GEO specialists, the same ones who have worked for RTVE and AENA, together with Semmántica's Paid Media team and, when the website has to be touched, hiberus's development team.
Yes, with ChatGPT Ads, the ads inside ChatGPT. We are launching the first campaigns. In the first conversation we tell you whether it is already available for your brand and your market.
It depends on the starting point and the sector. AI tools that search the internet in real time, such as ChatGPT with search, Perplexity or AI Overviews, reflect changes within weeks. What the models already «know» about your brand changes over months. That is why we measure every month and review the plan every quarter.
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We are looking for SEO, GEO, data and paid media profiles eager to learn from a senior team and with the backing of a group of 5,000 people. Zaragoza, Madrid and Barcelona.
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