SEO Positioning and strategy

We design customized organic growth strategies to boost your visibility. We don’t just show up on Google; we dominate the digital conversation wherever your customers look for you.

More than 10 years driving profitable growth

SEO isn’t just another channel—it’s the heart of your digital business. In hSearch, our hyper-specialized SEO team has spent over a decade transforming the visibility of major brands into business results. With a multidisciplinary team, we combine technical expertise with constant innovation to help your website reach and maintain a spot in Google’s top 3 results—where more than 60% of clicks are concentrated.

How do we work?

With a cross-functional approach. Our methodology does not seek short-term shortcuts, but rather solid and sustainable growth based on comprehensive data analysis and mastery of algorithms.

Our approach:

• SEO + GEO Strategy (Geenerative AI): Search is evolving, and so are we. We go beyond traditional search engine optimization to strengthen your brand’s visibility across AI platforms like ChatGPT, Gemini, and Claude—so your brand is recognized and cited as an authoritative source.

• 360° Coordination: We work closely with your IT, Marketing, and PR teams. We believe strong SEO is only possible when technical development, user experience (UX), and content all work together towards the same goal.

• In-house technology—Sherlook: We’ve developed our own proprietary technology to understand how AI perceives your brand and measure the sentiment behind brand mentions, giving you a competitive edge that other agencies can’t match.

• Medición y atribución nítidas: Definimos KPIs reales —visibilidad, tráfico de calidad y conversión— y monitorizamos cada avance con reportes periódicos que facilitan la toma de decisiones estratégicas.

• Complete transparency: Full access to the tools we use and comprehensive documentation of every action carried out.

Experts in mastering every layer of modern SEO

We approach SEO across five critical dimensions to ensure your audience can find you today—and continue to find you as search evolves:

• Technical and On-Page SEO: In-depth crawling and indexing audits to ensure a flawless technical foundation.

• Content SEO: A team of expert journalists creating high-quality content designed to meet search intent and align with Google’s E-E-A-T guidelines.

• AI Optimization (GEO/AIO): Adapting content and structured data to be the preferred answer in AI summaries.

• Authority Strategy (Off-Page): Building a consistent digital presence through natural link building and mentions across relevant expert ecosystems.

• SXO (Search Experience Optimization): We align SEO with the user experience to ensure that the traffic we attract translates into leads and sales.

Success Stories: results that drive business growth

Our strategies have helped leading brands achieve record-breaking levels of organic visibility, traffic, and revenue:

• TENDAM Group (Cortefiel, Springfield, Women’secret): Through technical crawl optimizations and on-page SEO, we achieved an increase in organic visibility of between 11% and 20% for its main brands, boosting total organic traffic by 16%.

• Sinersis: Implementation of tailored strategies for each brand, resulting in a top-3 ranking for key terms such as “appliance store,” exceeding one million organic sessions annually, and achieving a 200% increase in visibility by 2025.

• RTVE: We redesigned the SEO/GEO strategy across its entire digital ecosystem, helping achieve a record 7+ million unique users during Spain’s 2025 Christmas Lottery draw—a 141% increase—along with more than 13 million clicks during the event.

Is your SEO strategy ready?

Looking for a strategic partner that goes beyond today’s SEO and leads the way in AI-powered search? Let’s talk. We help elevate your brand and build lasting digital relevance in an ever-evolving search landscape.